DAVID ROGIER.

David Rogier is the founder and CEO of MasterClass. He helps leadership teams navigate the AI transformation without losing what makes them great.





Talks
Three talks.
Each one battle-tested from running one of the most ambitious AI transformations of the last decade.
01 / Keynote
Premium in a Commodity World
How to use AI to increase value, not just cut cost.
Most companies are deploying AI like a budget line. That is fine right up until they train customers, employees, and the market to expect less. This talk is about the alternative: how to roll out AI in ways that improve speed and productivity while protecting taste, trust, and the parts of the business that customers actually pay for.
02 / Keynote
AI’s Workforce Revolution: The Barbell Effect
How AI changes talent, hiring, and the shape of the org chart.
AI does not replace everyone equally. It expands the leverage of top performers, lets generalists do work that used to require specialists, and puts enormous pressure on the middle. This talk gives leaders a clean framework for thinking about hiring, development, org design, and where real advantage will come from next.
03 / Keynote
What the Best in the World Know About Mastery
What world-class performers understand about learning, improvement, and excellence.
After years of sitting across from extraordinary performers, one pattern becomes impossible to ignore: the best see practice differently. They learn differently. They build standards differently. This talk translates those lessons for leaders, teams, and ambitious people trying to get better at hard things.
Available as keynote, fireside conversation, executive session.
Inquire about booking →About
David Rogier is the founder and CEO of MasterClass, the streaming platform that redefined online education. He has built MasterClass into a global brand with more than 200 instructors, raised over $500 million in venture capital, and led the company through one of the most ambitious AI transformations of the last decade — delivering 20%+ productivity gains while protecting the premium brand.

Watch
Past keynote.
A conversation at Slush in Helsinki on building MasterClass.

In conversation with

Martha Stewart

Issa Rae

Jodie Foster
Booking
BOOK DAVID.
Interested in having David speak at your next event? Fill out the form and the team will follow up within 48 hours.
Represented by UTA
booking@davidrogier.com